Executive Summary

With over 14 years of experience in the creative industry, I am passionate about creating and building brands that resonate with audiences and deliver results. I have led and collaborated with teams on both sides (in-house and agency) to produce innovative products in ad tech, AI, machine learning, data collection, and develop engaging campaigns and collateral around them.

As a Creative Director and Designer at SomeKidStudio, I provide a suite of creative production, thinking, and consultation services to businesses of all sizes. I am always eager to learn new skills, explore new ideas, and challenge myself to grow as a creator and a leader.

Principal Designer and Visual Artist

Some Kid Studio, 2009 – Present

In-between roles, on weekends and in my spare time I provide creative direction, design, asset creation and creative consultation services to businesses small and large. Select client partners include Meta, Sensor Tower, Diageo, Hewlett Packard, Moloco, Quant AQ, O’Neill, Permanent Records, and 2Spirit Tattoo.

Arrived Magazine

2023

Images of Permanent Records in Los Angeles, CA

Contagious Culture Vol. 3

2023

Images from my LA Punks project published in volume 3.

SuperChief Gallery LA Exhibition

Contagious Culture Exhibit - 2023

Images from my LA Punks project featuring scenes from the underground punk scene across SoCal.

Interview and Published photos in Docu Magazine

2023

Photos from the Southeast of Iceland shortly after a record breaking series of snowstorms that focus on the nearly iconic greenhouses across the island.

Volunteer Creative Mentor

ADP List, 2020 – Present

For up to 2 hours per week I donate time to work with a variety of entry level, senior and director level marketers and creatives providing career mentorship as well as self-learning with individuals around the globe.

Studio Assistant and Designer

ROXX and CATS Tattoo, 2020 – Present

I provide photo and lighting assistance to ROXX and Cats in their studios as well as graphic and web design support on an ongoing and as needed basis.

Do what you do best and try to have enough tolerance for two.
— Brandon Boyd

Senior Creative Manager and Creative Lead

Salesforce, 2019 – 2023

I lead the creative team for Salesforce’s flagship product, Sales Cloud. Here, my main focus was to increased collaboration between product marketing, content, campaigns and the creative teams. I also wanted to make sure that this new team was able to focus on their own well-being and growth in their craft and careers.

Gallery Exhibition, NorCal Arts Institute

2020

My highlight piece from the watercolor series “JUCIE” entitled “Strawberry Lemonade” was featured in the gallery exhibition.

National Collage Society Museum

2020

A small collection of work from my portrait project series entitled “Your Story” was featured at the museum and across their websites.

Black Box Gallery

2020

Various photographic works featured in Black Box Gallery throughout 2020

Art Director and Designer

META/Facebook, 2016 – 2019

I provided art direction and design for the Facebook Business brands with my main focus being on the development and narrative of the B2B websites. My day to day consisted of partnering with internal teams across engineering, marketing, copy, strategy, and product as well as external agency teams to improve the overarching Facebook digital experiences.

Senior Content Manager

Brainrider, 2015 – 2016

With Brainrider I was hired as an internally placed contractor within Facebook HQ. Here I created intuitive content for complex products developed by Facebook, namely Facebook Ads and the Facebook Ads Help Center.

Senior Art Director

Catapult Marketing, 2015

During my brief time with Catapult Marketing I worked on various pitch campaigns for brands like Diageo and ADIDAS. I also created web pages, digital ad and social campaigns for the Frontier communications service provider.

Senior Art Director

TracyLocke, 2012 – 2015

While working at an Omnicom agency, TracyLocke, I was initially hired to assist in production designs. I quickly rose to join the design team as an art director and eventually a senior art director where we created award winning ad campaigns, brands, package designs as well as won new businesses like Reebok, Annheuser Busch, Wal-Mart, DonQ Rum, Hewlett Packard and Mtn Dew. Awards for creativity and design included the HOW International Design Award for Advertising with Reebok Kids, HOW Design Award for Packaging and Branding for DonQ Rum, and a PRINT Design Award for promotion design with the Catherine Violet Hubbard Animal Sanctuary.

Nothing is perfect until it is perfectly imperfect.

HOW Design Awards for Packaging Design, 2014

HOW International Design Awards for Advertising, 2014

AIGA 100 year Design Exhibition, 2014


GD USA for Brand Design, 2013

Studio Photographer

Crayola, 2009 – 2011

At Crayola I learned how to provide first class lifestyle photography and product photography for the international family company, and I created package design in partnership with licensing teams like Disney, Marvel and Nickelodeon.

CMYK Magazine Design Published, 2009

Do what you think is cool.
— Jeff Pappas